About Us

Hey there! We’re Chris & Carly, and this is our Beach Bums story.

It all started in 2019 when we decided to put the beach bug we had first caught years ago into something creative. After spending years escaping the dreary UK winters by heading to Spain, we fell in love with the culture, vibes, and way of life along the southern coast. Inspired by our endless beach days, we dreamed of opening a beach bar—Beach Bums—somewhere sunny.

The idea evolved as life often does, and in 2020, we shifted focus to creating an alternative clothing brand. After a year of trial and error, Beach Bums Clothing was born. We spent the next few years hitting markets, festivals, and building our brand from the ground up. Our trusty dog, Bronx, was by our side every step of the way.

By 2022, the bar dream was alive again. We combined our love for clothing with a portable bar concept and hit the road, taking Beach Bums to festivals across the UK and even Northern Italy. But as fun as it was, we were still yearning for a permanent location.

In 2024, we got our chance! We landed a venue at the iconic Folkestone Harbour Arm, but with new partners involved, we decided to launch a fresh name for the new business —Hulas Beach Shack—while Beach Bums stayed true to its roots & stayed in our sole ownership.

That’s where we are now—running Hulas with a ton of success but still deeply committed to Beach Bums. The journey’s been wild, and we’ve grown a lot through it all. We’ve had some highs and lows, including the loss of our beloved Bronx, but now, in late 2025, we’re ready to give Beach Bums some much-needed TLC.

What’s next? We’re dropping 35 exclusive new garments, streamlining our range, and staying true to the spirit of Beach Bums—old school vibes, quality gear, and a commitment to the planet. All our products are made from certified organic and recycled materials, and we avoid plastic wherever possible.

Beach Bums is all about celebrating life, our passions, and the community we’ve built. Whether it’s old school cars, tattoos, festivals, or just kicking back at the beach, our brand represents the stuff we love. Thanks for supporting us along the way. You’re part of the journey, too!

Catch us at Hulas in Folkestone for a beer, burger, or a chat. And follow us on Instagram to see what’s next for Beach Bums!

Big Love,
Chris & Carly, Beach Bums